Robert Gillette MSP Dojo - Sales Coaching alone wasn't getting the job done

Hi, I'm Robert Gillette, founder of the MSP Dojo. If you're like most people, you didn't get into the MSP space to spend a bunch of time in sales. I didn't want to get into sales either. Dad did it, Grandpa did it, I wasn't interested. Then is 2015 a very smart man convinced me to come work in sales at his MSP, and I spent 7 years growing that company from $10mm to $30mm as their most successful full-cycle sales professional. In 2022 I left that MSP and started as a Sales Coach and Consultant.

What I learned almost immediately is that for most people, knowledge isn't the problem. Knowing what to do, what to say, isn't enough. I could teach, and demonstrate, and even do the work live in their sales meeting. It still wasn't enough. It wasn't until I put all my clients in a room, and made them fight it out together that things took off.

Consistent, intentional practice is the missing piece of the puzzle.

The MSP Dojo was Born out of Necessity.

Our Mission is to Shine a Spotlight on Bad Sales

People, Process, and Techniques

Can't Fix What you Can't See

Practice gives us the chance to test our knowledge in a high-pressure, low-risk environment. When you practice on your prospects it’s often embarrassing, expensive, and wasteful. When you practice with us, the worst that can happen is you might look a little silly.

This means that you can be bold, try new things, develop your skills, and get confident with your own unique style. Learning how to do the “right” tactics in your own personal way just takes time. The MSP Dojo gives you that time so you’re not missing the real opportunities when they come your way. 

We Believe that Selling is a Team Sport

Enter your text here.You've hear it said that it takes two to tango. The only way to get good at selling to other people is to practice selling to other people. You can’t master the craft by meditating. You have to go through the motions –test that knowledge in real life– because that’s where the sales meetings happen. In real life, with other people.

A Safe Environment to Hone Your Craft

Practice gives us the chance to test our knowledge in a high-pressure, low-risk environment. When you practice on your prospects it’s often embarrassing, expensive, and wasteful. When you practice with us, the worst that can happen is you might look a little silly.

This means that you can be bold, try new things, develop your skills, and get confident with your own unique style. Learning how to do the “right” tactics in your own personal way just takes time. The MSP Dojo gives you that time so you’re not missing the real opportunities when they come your way. 

Join us for a Live Demo

Take the next step and join us for a live Demo. You'll meet some of our Black Belts, get a feel for the live practice sessions, and see for yourself that this is exactly what you've been missing.